vivo is a smartphone company founded in 2009 by Morgan Moore. In 2012, it launched the world’s first smartphone BBK vivo X1 with the Hi-Fi audio chip, Cirrus Logic CS4398.
With the V7+, it projects the lifestyle journey of the selfie shooter with a 24-megapixel front camera and a 16-megapixel rear camera, both at the aperture of F2.0. It also features a HiFi audio chip from Asahi Kasei Microsystem, the AK4367 which is a 24-Bit 2-Channel DAC with a built-in headphone amplifier. The Y65 is aimed at the intrepid traveller with 3 slots, two for nano-SIM cards and the third for a MicroSD card up to 256GB.
The V7+ and Y65 smartphones will be made available through Singtel and M1 Limited (M1) from Saturday, 3 February. Customers may visit the telcos’ retail shops and online stores for details of their price plans. The recommended retail prices for the V7+ and Y65 smartphones are $469 and $269 respectively, without a contract. Customers can also visit Vivo’s webpage at www.vivo.com/sg/where-to-buy for the locations of authorised dealers.
Check out their press release below.
GLOBAL SMARTPHONE BRAND VIVO DEBUTS IN SINGAPORE
Launches Latest Products to Empower Self-Expression in Consumers
SINGAPORE, 15 JANUARY 2018 – Vivo, a young leading global smartphone brand will debut in Singapore with the launch of its flagship V7+ selfie-shooter, and the Y65. The V7+ represents Vivo’s mission of empowering self-expression of the next generation and features the industry’s first 24MP front-facing camera, together with a FullViewTM Display. It has the most advanced technologies, not only in the cameras but in all aspects, from photo shooting to display, helping savvy consumers capture and enjoy their meaningful memories. The V7+ and Y65 will go on sale from Saturday, 20 January via mobile retail stores islandwide.
“We’re excited to enter Singapore and bring consumers Vivo’s innovative and quality products, which have enjoyed immense success internationally. Singapore is a key market for us and we want to establish our presence here. With the release of the V7+ and Y65, we provide cutting-edge technology at affordable prices while inspiring users to stay true to their individuality and embrace self- confidence. We also plan to offer more models in the coming months,” said Mr Liu Hong Bin, Chief Executive Officer, Vivo Singapore.
At the Consumer Electronics Show (CES) 2018 global technology event held in Las Vegas last week, Vivo also unveiled the world’s first ready-to-produce in-display fingerprint scanning smartphone, demonstrating its continued commitment to bringing an unprecedented mobile experience to consumers. This latest fingerprint scanning technology delivers a whole new mobile experience by enabling users to unlock their smartphone through one-touch fingerprint scanning directly on the smartphone display while solving the industry’s challenge of providing a better and more convenient fingerprint authentication experience in future smartphones. The technology has won a number of awards in the Show including Best of CES 2018 award from Android Authority and Digital Trends.
Vivo’s smartphones sold locally, are equipped with at least two card slots for two SIM Cards, or one SIM Card and one microSD Card. Its operating system for the V7+ and Y65 is also built with user- friendly features such as App Clone which allows users to run two accounts on applications like WhatsApp and Instagram. Multi-tasking is easy with the Smart Split 3.0. If a text message comes in while they’re watching a video, they can simply click to split the screen in two. Sliding three fingers down the screen allows other applications such as Facebook or YouTube to be run in split-screen mode without pausing one’s game or interrupting their chatting.
Vivo’s smartphone camera represents one of its most important competitive advantages. The devices offer users a professional-grade photography solution, taking mobile photography to the level of an art form, witnessing and recording all of life’s beautiful moments.
Pioneering the use of Hi-Fi audio chips in smartphones, Vivo created the very first smartphone with a dedicated Hi-Fi chip, the X1. Since then Vivo has remained committed to providing the very best possible audio experience to customers. The Hi-Fi audio chip is also used in the V7+, taking mobile audio technology to new levels.
Founded in 2009, Vivo has the presence in 20 markets globally including China, Hong Kong, India, Taiwan, Thailand, and now Singapore. The brand focuses on introducing perfect sound quality and ultimate
photography with cutting-edge technology, and makes dynamic and stylish products accessible to passionate young people. It has close to two hundred million users and is one of the preferred brands of young people and professionals around the world.
As a brand that embodies professionalism, creativity and joy as its brand attributes, Vivo entered into a six-year partnership with the Fédération Internationale de Football Association (FIFA) from 2017 to 2023. As the Official Smartphone of the FIFA World CupTM in 2018 and 2022, and the Official Sponsor of the FIFA Confederations Cup, Vivo continues to bring vivid and inspiring experiences to connect young people around the world through sports.
Vivo believes in the importance of encouraging young people to embrace self-expression and an energetic lifestyle. It has been the title sponsor of the Indian Premier League since 2015. In 2016, Vivo started a strategic partnership with NBA China as its Official Mobile Handset Sponsor, in conjunction with its flagship Xplay6. It also joined hands with Marvel to create the Xplay5 Captain America Edition.
According to Counterpoint’s latest research, Vivo was the fifth largest smartphone brand globally in Q3 2017, capturing a market share of 7.1%. Out of the top five brands, Vivo observed the highest year-over-year growth of 32% in global shipments.
Vivo conducts extensive consumer research, and it currently has 2,200 dedicated research and development (R&D) personnel in several R&D centres worldwide, including United States (San Diego) and China (Shenzhen, Dongguan, Nanjing, Hangzhou and Beijing).
Vivo’s flagship V7+ is the ultimate selfie shooter with an industry-leading 24MP front-facing camera and 18:9 aspect ratio FullViewTM display with true-to-life colour and contrast and a clear background. The V7+ is a selfie-centric smartphone which represents Vivo’s mission of empowering self-expression of the next generation. It features advanced technologies not only in the cameras but in all aspects, from photo shooting to display, helping media-savvy consumers to capture and enjoy their meaningful memories.
Equipped with a 64-bit Qualcomm octa-core CPU, 4GB RAM, 64GB ROM, 2 Nano SIM Card slots, and 1 microSD Card slot which supports up to 256GB, the smartphone provides a smooth and seamless user experience. Apart from the fingerprint sensor, the V7+ features Vivo’s Face Access technology, providing an easy and convenient way to unlock your phone. It quickly detects up more than 100 different facial identification points, allowing users to capture important moments anytime, anywhere.
For more information about Vivo and its products in Singapore, as well as launch activities and promotions, please visit www.vivo.com/sg and follow Vivo Singapore on Facebook and Instagram.
A young global smartphone brand focusing on introducing perfect sound quality and ultimate photography with cutting-edge technology, Vivo develops dynamic and stylish products for passionate young people. Vivo makes stylish smartphones with cutting-edge technology accessible to young people and professionals around the world. We now have close to two hundred million users to date and is one of the preferred brands of young people around the world. As the official smartphone sponsor of the 2018 and 2022 FIFA World CupTM, Vivo believes in the importance of encouraging young people to embrace self-expression and an energetic lifestyle.
According to Counterpoint’s latest research, Vivo was the fifth largest smartphone brand globally in Q3 2017, capturing a market share of 7.1%. Out of the top 5, Vivo observed the highest year-over-year growth of 32% in global shipments.
More information about our innovative smartphones can be found at www.vivo.com/sg.
vivo’s Performance Since Founding
vivo and the other subsidiary of BBK, OPPO, is currently facing a patent suit from Dolby, in India. The suit was filed in 2016 in Delhi’s High Court. The next court session will be on 27th February 2018.
Source: Stratjuris Partners