The Conversation Movement

In 2008, Brian Solis summarised the social media landscape to the Conversation Prism. It has been updated through 2013. The Conversation Prism can be seen in numerous presentations at seminars and summits. This was defined as Web 2.0.

Ten years later, Matteo Gianpetro Zago, published the “Web 2.0 to 3.0 Comparison Landscape”, with emphasis on blockchain technology.

He takes the popular opinion that blockchain technology will facilitate the decentralisation of the World Wide Web, thereby equalising control and ownership back from the grasp of profit-hungry corporations. Did he get it right?

Read his full article here.

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